These days, when it comes to eating out, people have plenty of choices — and more and more consumers are choosing fast-casual dining. That’s why it’s important that a fast-casual franchise brand distinguish itself from its competitors. But in a crowded market, how does a brand do that? The B.GOOD fast-casual franchise brand stands out by committing to freshness and quality at every level. From our sustainably-sourced food to our seasonally-rotating menu, we’ve shown ourselves to be an excellent investment for anyone looking to break into the fast-casual franchise market.
Fast-casual Dining is Fast-Growing!
The fast-casual food industry is one of the fastest-growing markets out there! That’s because a fast-casual franchise opportunity is packed with potential! All fast-casual restaurants fill the gap between fine dining and quick burger joints. But a B.GOOD fast-casual franchise goes one step further by catering to the public’s increasing desire for transparency. More and more people want to know where their food is coming from and don’t want to sacrifice quality, freshness and sustainability for the convenience of fast food. They want their food served quickly, but they want it sourced locally and responsibly. In fact, a recent survey featured in FastCasual Magazine emphasized “clean and green living” — the desire by consumers to shorten the distance between ingredient and restaurant — as a top fast food trend to watch for in 2019. And the B. GOOD franchise corporation was singled out as a leader in this trend! That’s because we always strive to create simple and nutritionally-strong menu options that feature the freshest and best ingredients from local farms and bakeries. It’s a commitment that sets us apart from the rest.
Our Menu Speaks for Itself
Since we first opened our doors in 2004, we’ve been passionate about good, wholesome food served conveniently and simply. From our kale bowls to our all-natural burgers, our menu is seasonal, which means everything on it is a direct reflection of what’s fresh and available at the time. We know who to go to when asparagus is at its peak or when apples are ready to be harvested. And with over 200 farms and suppliers contributing to our farm-to-table restaurants throughout the year, you can be sure our menus, driven and pioneered by our chefs, are sure to please!
The Power of “Food with Roots”
We know that a truly exceptional fast-casual franchise opportunity isn’t one just defined by what it sells or offers. There are human beings behind it all, too, which is why, in addition to paying close attention to the food we serve, we also celebrate the people behind it. From the farmers who supply us, to the in-house teams who shape and prepare our menus, to the customers who walk away happy, our food is not only rooted in the very soil we rely on, but in the experiences our brand seeks to create. We are connected to the people and communities we’re part of, because we know that good food always has the power to bring folks together!
If you’d like to learn more about owning a fast-casual franchise and how a B. GOOD franchise opportunity sets itself apart, contact us today!